By uncovering actionable intelligence and synthesizing data from disparate sources, omnichannel analytics empowers marketers to be in the driving seat.
OMNICHANNEL DATA UNIFICATION FOR MARKETING DECISION SUPPORT
Combining disparate reports gives your team an inaccurate understanding of campaign performance. Optix offers reporting for all the marketing metrics you need while making sure that the numbers always add up. So, your team can collaborate more effectively.
STAY IN SYNC WITH TEAM MEMBERS
Wouldn't it be wonderful if you could get expansive reporting in any level of detail you want? Optix allows you to interpret each of your digital properties' data differently based on how it supports a certain campaign. From granular detail to birds-eye view, your reports have incredible range.